The story

Lillian Lara is a Creative Producer, Director, and Professional Photographer with over 15 years of experience shaping brand identity, campaign strategy, and visual storytelling for some of the world’s most recognized names, including Apple, Airbnb, Amazon, and KPMG.

With a career built equally behind the camera and at the helm of global creative programs, Lillian brings a rare dual fluency: the visionary instinct to shape a concept and the operational precision to deliver it at scale. Her work spans digital, editorial, experiential, and print, always grounded in an eye trained first through a lens.

Lillian has led creative production for major product launches across Mac, Apple Watch, and iPhone, governed brand standards reaching hundreds of millions of users, and directed photography for campaigns across hospitality, wine country, lifestyle, and retail. Her work has found its way into editorial outlets and industry magazines, and has taken her into some unusual places along the way.

She holds a Master of Science in Marketing Management with a specialization in Luxury Branding and a Master in Management from EDHEC Business School in France. She earned her Bachelor of Arts in Psychology from San Francisco State University, with additional study in cross-cultural psychology at Koç University in Istanbul. She has lived and worked across the United States, France, Turkey, and Mexico.

When she isn’t producing or shooting, Lillian can be found in the saddle, a competitive equestrian with over 25 years of training in dressage and eventing.

Based in the San Francisco Bay Area and available for creative leadership and photography projects worldwide.